JABAR EKSPRES – PT Toyota Astra Motor (TAM) will surprise one of the world’s biggest automotive shows, the 2023 Japan Mobility Show (JMS) (formerly Tokyo Motor Show), in Tokyo, Japan, by showcasing the Rangga Concept car.
Rather than just a 3D drawing or clay model, the prototype vehicle, whose name is taken from the Javanese language, will take physical form and be transformed into a café called Rangga Concept Mobile Café.
“So, JMS 2023 visitors from all over the world can see the most real picture of Toyota Indonesia’s future commercial vehicles. Audiences can know firsthand the form of conversion, as well as its application as a commercial car with strong Indonesian local wisdom,” said PT TAM in an official statement in Jakarta, Thursday (12/10).
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The appearance of the Rangga Concept at the exhibition, which was held from 26 October to 5 November 2023, is expected to inspire foreign entrepreneurs who are interested in utilizing its services and opening up export opportunities in the future, especially in Asian countries with demographics and community characters similar to Indonesia.
The Toyota Rangga Concept was first showcased at the 30th edition of the Gaikindo Indonesia International Auto Show (GIIAS) at ICE BSD, Tangerang, Banten, last August, as an answer to the increasing need for mobility in the commercial sector.
The first commercial concept car in Indonesia was designed to restore the heritage of the Kijang Pick Up, and most importantly to provide a greater role in supporting customers’ business activities and driving the country’s economy.
“Carrying the DNA of the Kijang Pick Up, the Rangga Concept features simplicity, yet, high functionality. This Toyota Indonesia commercial vehicle candidate uses the Innovative International Multi-purpose Vehicle (IMV) platform as in the Toyota Hilux, Fortuner, and Kijang Innova, which are the leaders in their respective segments,” PT TAM explained.